- The Poll Taker The Poll Taker is a revolutionary online poll network that crowdsources votes & conversations around your brand from across popular social media networks, like Facebook, Twitter and LinkedIn, into one easy dashboard.
Social Media Relations & PR 2.0
The speed of information delivery, and the constant flow of content delivered over networks on a second by second basis, makes the need for professional and concise creation & syndication of press releases even more relevant.
With experience in public relations, we can develop single or multiple releases as needs arise, and we maintain all the right contacts to ensure that your release is seen and amplified across a variety of industry platforms.
Blogging
Blogs have become a necessity as a hub for content distribution. Our staff of writers will first identify your brand’s tone, frequency of delivery and topics of interest and research the pertinent fields to gain deeper knowledge into your publication needs. If you employ a writing team at present, we’ll get to know their day-to-day rhythm and will educate them on how to get their content amplified and interacted with on a much deeper, widespread basis.
Collaboration is key; we’ll work with your team to create an editorial calendar of content updates that work in tandem with other publicity and marketing initiatives already in place. In the process, we’ll utilize vetted keywords to integrate into content posts to ensure that we provide the best SEO available.
Video Production & Syndication
There’s a trend toward video for good reason; while long-form writing such as blogging can offer a more comprehensive perspective on a particular subject, it’s crucial to know that your target market has less & less time to comprehend and interact with your content.
The reasons are two-fold; for one, the average consumer is bombarded with so many messages at any given time that they’ll pick & choose the most provocative or creative headlines first; the second is that we like, and respond to, visually stimulating content, especially if it is offered in bite-sized form.
If you’re ready to dip a toe in the water of video production, we can help you create personalized clips to enhance your business by giving your brand a more accessible feel. From 45-second Q & As to weekly tutorials, we want to help you harness the viral visibility and brand trust that can come from a series of well-produced videos.
Newsletter Development / Email Marketing
With the introduction of social networks, and micro-blogging platforms like Twitter, the way we interact with our clients and how we market to our target base has changed significantly over the last few years. In some cases, certain brands have done away with email marketing and newsletter distribution altogether because, as a consumer base, we read less & less and have been trained to take our information in snippets.
More traditional industries, such as law and real estate, continue to rely on long-form content creation, and regular monthly distribution, in large part because their target market has not yet adopted social networking as a means of information gathering. If your brand has interest in developing or enhancing their newsletter creation or email marketing strategy, we’re happy to guide your efforts and can create both newsletters and mass emails as needed.
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