Trust & Transparency in Social Media: Is Your Klout for Sale?

It looks like the K in Klout stands for Ka-Ching. If you’ve been active on Facebook or Twitter in the last several years — or even in just the last few weeks — you may have heard of Klout, the San Francisco-based technology company of self-proclaimed “data nerds” who assign a score to your activity across [...]

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Google+ Launches Business Pages: The Muppets Are Leading

Brands known as “early adopters” of technology have been chomping at the bit since last summer to have a crack at launching their new Google+ business pages. Their wish was recently fulfilled, as Google launched the new social media platform this week. Inc. reported earlier today, “Just when a marketing strategy in 140 characters or [...]

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Punky Brewster Lost Her Seat: How to Make Holiday Travel Planning Merry

With Facebook, Twitter and Foursquare now woven into the fabric of our daily lives, it’s no wonder that a handful of online tools have emerged to make holiday travel planning fun and efficient: JetZet, Dopplr, TripIt and GlobeTrooper, to name a few. The strength of these services is their ability to coordinate your itinerary, in [...]

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